Moving Picture Company (MPC) has been one of the global leaders in VFX for over 25 years and are renowned for adding visual wonder and creative expertise to the advertising, film and entertainment industries. Some of their most famous projects include blockbuster movies such as The Jungle Book, the Harry Potter franchise, X-Men, Prometheus and Life of Pi, and famous advertising campaigns for brands such as John Lewis, Samsung, Coca Cola, Sony, Three Mobile and Channel 4.
As a leading innovator in the media space, MPC was one of the first companies to recognise how access to “unlimited compute” could empower the creative process to reach new heights.
MPC began working on multiple, increasingly complex projects simultaneously and the timeframes kept decreasing. This made it hard to plan for times of peak hardware capacity. This was especially true when MPC was working on The Jungle Book.
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