Who are we?
We are a young, entrepreneurial global expert in connectivity and data management services, focusing exclusively on the media and entertainment industry. In short, we allow creatives to collaborate on content wherever they are in the world. We do this by providing an extensive range of SaaS/PaaS solutions backed up by unrivalled technical support which enables them to manage and transfer valuable and critical content quickly, securely and effectively. Our media network is the largest and most established private, high-performance network for the media industry connecting the leading studios, production and post-production facilities across the globe.
The Role
We’re looking for a Marketing Operations Manager to cover a 12-month maternity leave, starting in February 2027. You’ll own the technical backbone of Sohonet’s marketing team: keeping our systems, lead funnel and outbound communications running smoothly, improving them where you can, and showing clearly what our marketing delivers in engagement, pipeline and revenue. This is, above all, a hands-on technical role. You’ll be comfortable with software in all its forms, able to solve problems and find answers on your own, and generally self-sufficient. It’s also a marketing role: you’ll know the media and entertainment market (or be keen to learn it fast), and you’ll be confident presenting to senior stakeholders, including our CEO and CRO. Ultimately, you’ll combine technical and marketing know-how to help Sohonet hit its sales goals. You’ll get a structured handover and documented processes so you can get up to speed quickly, and you’ll step into a busy, live programme. We welcome applications from experienced interim and contract marketing operations professionals.
Responsibilities
{$}Lead processing and routing (programmes, demand generation, organic inbound, events)
{$}Lead quality enforcement and reporting
{$}Salesforce and Account Engagement (Pardot) campaign management (programmes, demand generation, events, telemarketing, sales)
{$}Campaign execution and optimisation: scheduling and optimising emails and nurture programmes, building Salesforce and Account Engagement campaigns, landing pages and forms
{$}Product launch operations: landing pages, launch emails, beta and register-interest journeys, site navigation updates and URL redirects
{$}Working closely with our demand generation, paid media, SEO and AI visibility partners on campaign execution, optimisation and reporting
{$}List management (programmes, demand generation, events, telemarketing, customer, account-based, operational)
{$}Account-based marketing support for the sales and key account teams: target account lists, outreach cadences and engagement reporting
{$}Event marketing operations: invitations, registration, lead capture and follow-up for industry shows
{$}Reporting and analytics across all channels, including return on marketing spend on a margin basis
{$}Owning quarterly goal setting and tracking: working with internal stakeholders to set quarterly pipeline and MGL targets, then tracking performance against them and reporting progress to the leadership team
{$}Website oversight and optimisation on Webflow (SEO, AI search visibility, user journeys, content updates, reporting), managing our external web partner
{$}Maintaining persona and audience segment definitions
{$}Optimising prospect and customer journeys to support the sales cycle (email engagement programmes, website) {$}You’ll also oversee our key marketing systems: {$}Sohonet.com website on Webflow
{$}Salesforce (marketing admin, not overall admin)
{$}Salesforce Marketing Cloud Account Engagement (Pardot) for marketing automation
{$}Tableau for reporting
{$}Zapier for platform integrations
{$}Calendly integrations for sales meetings
{$}AI assistants and automation tools used across our marketing workflows
{$}Google Analytics, Google Tag Manager and Google Search Console
{$}SEM Rush for SEO/ AI visibility & reporting
{$}ZoomInfo for outbound marketing lists
{$}Meta Match for build paid media targeting lists {$}Beyond day-to-day system administration, you’ll own daily and weekly reporting and make sure each system’s key functionality is working and available. Regular meetings with members of our Exec, Sales and Product teams (and Support/Ops when needed) will keep our platforms in good working order, and you’ll present marketing performance, insights and recommendations to the leadership team, including our CEO and CRO. Training the sales and demand generation teams on our systems is an ongoing part of the role.
Requirements
{$}3+ years’ experience in marketing operations or a similar role, ideally in B2B SaaS or platform businesses
{$}Strong proficiency with Salesforce Marketing Cloud Account Engagement (Pardot)
{$}Proficiency with Salesforce.com and associated sales and marketing systems
{$}Experience with integration platforms such as Zapier
{$}Comfortable working with, manipulating and analysing large, complex data sets
{$}Knows how to use data to optimise current and future campaigns, including ROI and acquisition-cost analysis
{$}Experience setting and forecasting pipeline and lead targets, and building the reporting to track them
{$}Advanced proficiency with Excel or Google Sheets (VLOOKUPs, pivot tables and other advanced formulas)
{$}Confident presenting to executives, including the CEO and CRO, turning data into clear insight and recommendations
{$}Excellent written and verbal communication skills, with fluent English
{$}Comfortable using AI tools to work faster and smarter
{$}Able to manage multiple projects of varying complexity at the same time, working both in a team and independently
{$}Working knowledge of SEO and GEO (generative engine optimisation) is essential; deep expertise is a bonus
{$}Good understanding of network concepts and technologies is a plus
{$}Website management experience preferred (Webflow ideal); front-end coding skills (HTML, CSS, JavaScript) are a bonus
{$}Experience with e-commerce or self-serve funnels is a bonus {$}We also expect: Passion for solving media customers’ challenges with technology and services
{$}Responsible, self-motivated and professional
{$}A hands-on approach to both tactical and strategic work, with creative problem-solving
{$}Proven ability to work effectively, and at pace, in a fast-moving, entrepreneurial environment where cross-functional teamwork and initiative matter
{$}Able to hit the ground running and pick up live programmes quickly
Benefits
{$} Learn new technologies – you won’t be doing the same thing day in, day out. You’ll work across a broad marketing tech stack, including AI tools, with room to try new approaches
{$}Hybrid working – a mix of working from home and our Soho office
{$}The opportunity to make a difference – we’re here to transform the way the media industry works and communicates, and you’ll help bring the products that do it to market
Diversity Statement
Sohonet is the global expert in connectivity, media services and network security for the media and entertainment industry. We allow creatives to work on content wherever they are in the world by providing an extensive range of solutions which enable them to transfer and store valuable and critical content quickly or to collaborate securely in real-time. And all of this is backed up by our unrivaled 24/7 technical support. The Sohonet Media Network is the largest and most-established private, high-performance network for the media industry and connects over 500 of the leading studios, production
and post-production facilities around the world. The winner of two Emmy Awards, Sohonet enjoys strong partnerships within the broadcast and film industry, supporting organizations such as the BFC, The Production Guild, SIGGRAPH, HPA, SMPTE, The Digital Production Partnership, AMWA, UK
Screen Association, The Production Guild, StudioSysAdmins, MESA and MESA Europe, and The Visual Effects Society. Sohonet is proud to be an Equal Opportunity and Affirmative Action employer. We do not discriminate on any basis and recognize all applicable legally protected
characteristics.
Location
This position is based at Sohonet’s office in beautiful Soho, London
5 Soho St, London W1D 3DQ
